Guangdong Lvran Dengta Agricultural Products Logistics Co., Ltd. Introduction and Basic Situation of the Project

1. Company and project introduction

Guangdong Lvran Dengta Agricultural Products Logistics Co., Ltd. was incorporated in Heyuan City, Guangdong Province in April 2016, with a registered capital of RMB 50 million and full registered capital in place. It is a wholly-owned subsidiary of Shenzhen Lvran Agricultural Group Co., Ltd. The company built the Agricultural Logistics Park of Lvran Dengta Base in the National Modern Agriculture Demonstration Zone of Dengta Basin in Heyuan, with a planned area of 230 mu and a construction area of 200,000 square meters. The total investment is 406 million yuan. It is planned to be constructed in two phases. The first phase will complete the construction of 72,000 square meters in the spot trading area, 18,000 square meters in the Agricultural Internet Building and 26,000 square meters in the hotel apartment. The investment will be nearly 180 million yuan. The second phase will complete the 10,000T cold storage and 5,000T dry goods The construction of the library and the operator's apartment of 36,000 square meters has invested about 220 million yuan. Heyuan will be established as a supply base for high-quality agricultural products in the Guangdong-Hong Kong-Macao Greater Bay Area and southern China.

The project officially started construction in December 2017. In August 2018, the 72,000-square-meter spot trading area was capped. By June 2020, the 44,000-square-meter agricultural Internet building, hotel apartment, and employee apartment body were capped and the first phase The overall renovation of the project, the trial operation of the spot trading area at the end of June 2020, and the construction of the second phase of the project was started at the same time. The construction of the 10,000T cold storage and 5000T dry cargo warehouse and the 36,000 square meter operator apartment was completed. The whole project will be completed and put into use by the end of 2020. At that time, Lvran Dengta Agricultural Products Logistics Park will become the largest agricultural product distribution center in northeastern Guangdong, effectively driving agricultural production within the range of 50 to 80 kilometers, helping precise poverty alleviation, and effectively radiating the supply of residents in large, medium and small cities within 200 kilometers. To ensure the supply of "vegetable baskets" in the region.

2. Company management profile

The company and the Lvran Dengta Agricultural Products Logistics Park project are led by Mr. Wang Changlong. Mr. Wang Changlong has a military career for 10 years. From 1975 to 1985, he served as the squad leader, company commander, military combat staff, and regimental training chief. The former military commander of the Wuhan Military Region Commander was a combat staff. He graduated from the former Zhongnan School of Political Science and Law. Entered the Investment Division of the Hubei Provincial Government Planning Committee for 4 years as a section chief after changing jobs in 1985; transferred to Shenzhen in 1989 and engaged in import and export trade business with Shenzhen Foreign Trade Group; during the tenure of Shenzhen Agricultural Products Co., Ltd. from 1992 to 1996 As assistant general manager and office director, deputy general manager of directors, he specifically participated in planning the construction and cultivation process of the country’s largest wholesale agricultural market in Phuket, as well as the entire process of the company’s shareholding system transformation and listing; transferred to Yantian District from 1997 to 1999 Independent organization planned and developed the Shagang Agricultural Products Wholesale Market. After more than ten years of in-depth research and practice in the agricultural products circulation industry, he has unique insights and rich management experience in the agricultural products circulation industry. Started the establishment of Shenzhen Lvran Business Development Co., Ltd. in 2008 (registered and changed to Shenzhen Lvran Agricultural Group Co., Ltd. in 2015); planned Shenzhen International Modern Green Agriculture Expo in 2015, now the expo has been held for five sessions, and was held in Shenzhen Special Zone in 2016 Industry Achievement was awarded the "Top Ten Innovative Brands" award; in January 2018, it was selected as the "Guangdong-Hong Kong-Macao Greater Bay Area Global Most Competitive Exhibition" organized by the Shenzhen Municipal Government in the competitiveness of the Guangdong-Hong Kong-Macao Greater Bay Area exhibition in 2018 In June, it was rated as "Forty Years of Reform and Opening, 40 Brand Exhibitions" by China Convention and Exhibition Industry Conference. In 2016, he started planning the Heyuan Lvran Dengta Agricultural Products Logistics Park, with a total investment of 406 million yuan, covering an area of 230 acres, and striving to turn it into the largest agricultural product distribution center in eastern Guangdong.

3. Analysis of project advantages

1. Location advantage

Heyuan is located at the border of the Guangdong-Hong Kong-Macao Greater Bay Area, and the transportation is located at the hub of northeastern Guangdong. The surrounding 50-80 kilometers are all agricultural production areas, which can provide Jiangxi and Fujian to the northeast and southeast, which can provide high-quality agricultural resources for the logistics park. Within a 200 km radius of the logistics park, nearly 80 million people are the basic population of the "vegetable basket" supply of the Lvran Dengta agricultural product logistics park, which will form a reliable guarantee for the start and development of the Dengta logistics park project.

2. The exclusive advantage of Dengta Agricultural Products Logistics Park is irreplaceable

The logistics park is the largest agricultural product distribution center in northeastern Guangdong. Its franchise and radiation strength are strong, and it is not available in the surrounding area. On the one hand, it is based in Guangdong, relying on Guangzhou, Shenzhen, and Hong Kong, and guarantees the supply of "vegetable baskets" of 80 million people in the 200-kilometer area, making it an effective support for governments at all levels in the region to regulate people's living materials. It has no substitute for any other projects. Advantages; on the other hand, it is not only diversified, popular and professional in terms of trading varieties, but also has a large base storage capacity, unique characteristics, so that people do not have their own, people have their own advantages, with unique trading varieties And modern trading methods, radiating the surrounding areas, fully demonstrate its unique competitiveness.

3. Efficient market management to ensure the realization of the radiation function of the logistics park

The first-class facilities, first-class management and first-class service of the logistics park will generate tremendous vitality and will surely ensure that the turnover and volume of the park will increase year by year. After the logistics park is completed, it will attract visitors from all directions with first-class facilities, first-class management and first-class services. The newly built logistics park has a high degree of openness, a complete range of operations, and a complete range of functions. It is ahead in southern China and even the whole country. At the same time, a one-stop mechanism for customs agricultural product declaration and export was established in the logistics park to introduce the production and distributors of high-quality agricultural products across the country, to achieve the purpose of buying the country and selling the country, and to fully ensure the realization of the distribution and radiation function of the agricultural product base market.

Fourth, the company's business vision

1. In November 2018, the logistics park will start investment promotion in an all-round way. In June 2020, the trial operation will be carried out. We will focus on the Guangdong, Hong Kong and Macao large market to select a group of large business operators to settle in, and set up a site in Heyuan to acquire and integrate agricultural resources within 50 kilometers. Judging from our investigation and survey, the agricultural resources within 50-80 kilometers are quite rich, the quality of agricultural products is very good, and the prices are also low; then large-scale agricultural product producers are introduced in Northeast Guangdong and Southwest Jiangxi to settle directly with our distributors. Docking, which effectively solves the problem of the difficulty of selling our agricultural products. After the completion of the logistics park, it will form a complete radiation collection and distribution system for the Guangdong-Hong Kong-Macao Greater Bay Area.

2. The internal management of the logistics park will be set up according to six central structures: ①. Agricultural Products Information Center (release the supply and demand information of agricultural products in time); ②. Agricultural Products Quarantine Testing Center (all agricultural products entering the logistics park will undergo strict quarantine testing and establish a brand Image); ③. Agricultural product distribution center (mainly to Shenzhen, Guangzhou, Hong Kong, Macao agricultural products sales market); ④. Agricultural products electronic transaction settlement center; ⑤. Agricultural financial service center (for small and medium enterprises entering the market Microfinance services); ⑥. Logistics Park Management Center (provides a first-class operation and management model and the best quality services for the logistics park.

3. After the logistics park is completed and put into operation, our enterprise will attract visitors from all directions with first-class facilities, first-class management and first-class service. The newly built logistics park has a high degree of openness, a complete range of operations, and a complete range of functions. It is ahead in the central China and even the whole country. Introduce the production and distributors of high-quality agricultural products nationwide to achieve the purpose of buying the country and selling the country, and give full play to the distribution and radiation functions of the Qi agricultural products base market.

4. The gradual realization of its function will effectively drive agricultural producers within the range of 50-80 kilometers, guide and drive producers in this range to develop breeding, and provide them with more agricultural products supply and demand information services. Transmit the latest price system of agricultural products, effectively meet the needs of our agricultural products buyers, and provide pre-, mid-, and post-natal technical testing services to surrounding agricultural production and operation households, ensure the establishment of a traceability system for agricultural products, and solve the food safety problems of agricultural products. .

5. The logistics park will also build the Lvran Dengta Bonded Logistics Center (Type B). After the project is completed, it is expected to become the largest agricultural product base market and agricultural product logistics distribution center in eastern Guangdong, and the largest agricultural product import and export base in northeastern Guangdong. The "vegetable basket" supply of 80 million people within a kilometer area focuses on the export and distribution of agricultural products to Hong Kong, Macau and Southeast Asia, effectively radiating the Greater Bay Area. After the completion of our project, we strive to introduce national landmark agricultural products into the park and agricultural products e-commerce into the park To form online and offline interactions in the park and achieve marketing across the entire network.

Guangdong Lvran Dengta Agricultural Products Logistics Co., Ltd.